Jamaica is a holiday destination that sits in the minds of many people as the ultimate getaway. Now, hoping to inspire people to turn their holiday from a dream to a reality, the Jamaica Tourist Board is working on a new advertising campaign.
Aiming to take advantage of new technologies, including social media, mobile phones and other recent marketing tools, the JTB want to get these adverts seen as far and wide as possible.
With so much to see and do on the island, holidays there have a lot to offer, something that the new adverts want people to realise. The focus for the adverts is currently on promoting Jamaica as a great place to take a healthy vacation, with plenty of ways for people to stay active and eat well.
If you want to visit this beautiful part of the world and don’t need a new marketing campaign to convince you to go, we offer solo holidays to Jamaica where you can stay in luxurious resorts during your time there.
Image courtesy of 04deveni